The Beautycounter foundation is a great, light to medium coverage foundation that looks and feels really natural. Here I share my Beautycounter foundation review, how to use it, and my before and after photos when wearing it.
Disclaimer: Some of the links in this post are affiliate links where I make a small commission if you purchase the product through that link. This does not cost you anything extra and helps me keep this website running.
My Beautycounter Foundation Review
Beautycounter recently released their new foundation called Skin Twin Featherweight Foundation so I felt it important to do an honest review for you! Truth be told I don't love the feel of most foundations. I hate feeling like I have something caked on my skin or like I am wearing makeup, so when Beautycounter re-did their foundation I was really hesitant. I really liked their old Tint Skin Foundation so I was nervous that I wouldn't like this new formula as much. But I am pleased to say I like it even better than the old version!
You can see my before and after photos while wearing Beatycounter's foundation below. In the before photo I am not wearing any makeup, while in the after photo I have the Skin Twin Foundation on and nothing else.
You can see that the foundation evens out my skin tone and the slight redness that I had on my nose, cheeks and forehead. It also gives my skin a nice healthy glow while still allowing my freckles to show through. I think it looks really natural and it feels so nice on. It doesn't feel like you are wearing makeup at all, which for me is a must. If it feels thick and heavy I won't wear it. Plus I find that the foundation lasts all day and doesn't require any touch ups which is another added bonus.
The pros of this foundation:
It comes in 18 different shades, so you can easily find a color that matches your skin tone. They also have a handy shade finder to help you find the best colour for your skin.
The foundation is buildable, so if you want more coverage, simply add another layer, which is also great for covering dark circles, scars or acne spots.
The foundation provides light-to-medium coverage that lasts all day, and uses color-true hydrophobic pigments to help it last. It also contains hyaluronic acid which helps plump and smooth the skin right after being applied, and overtime helps to minimize appearance of fine lines and wrinkles with regular use. In other words, with regular use it will actually help your skin look and feel better!
Safety and certifications:
It is very important to me that the products I use in my home and on my skin be good for my health. That is the biggest reason why I use Beautycounter's products. If this is a new topic for you I have written more about the importance of choosing safe cosmetics before and you can read more in this post.
Specifically when it comes to makeup, makeup can be contaminated with harmful heavy metals and unfortunately most brands on the market don't check for these contaminants. Beautycounter won't accept that. They test every batch of their colour cosmetics for heavy metal contamination to ensure they are safe.
Beautycounter is also highly selective when it comes to the pigments they use: out of the 65 cosmetic colourants allowed in the U.S., Beautycounter prohibits the vast majority of them, only using 18 approved colorants in their colour cosmetics.
The Skin Twin foundation is both Leaping Bunny certified and EWG verified.
The Skin Twin fountain comes in a glass bottle, meaning that it can easily be recycled or even re-used for other purposes. And by using glass from North America instead of plastic they are saving an estimated 26% of water and fossil fuels. Glass also ensures that harmful chemicals and hormone disruptors won’t leach from the packaging into the foundation (which can happen with certain types of plastic packaging).
Some of the ingredients in this foundation and their benefits include:
- Hyaluronic acid: this helps moisturize the skin and delivers skin-care benefits to help visibly plump the skin and give it a nice glow. It also helps smooth the skin and helps to minimize the appearance of fine lines over time.
- Jojoba esters: these are derived from the jojoba plant, to help to moisturize, soothe, and soften the skin.
- Hydrophobic pigments: specially coated and color-true, these pigments provide long-wearing, buildable coverage.
The ingredients in the foundation ensure that it is good for both oily skin and dry skin. It is also great for aging skin and can help mask fine lines and wrinkles.
How to use the foundation:
For light coverage, apply 1-2 pumps to the palm of your hand and apply to your face using either your finger tips or a foundation brush. I personally prefer using a beauty blender for this foundation rather than a brush. I find the brush can make it look a bit streaky, while the beauty blender gives the foundation such a beautiful, natural finish.
For medium coverage, apply 2-3 pumps to the palm of your hand, then use your fingertips to pat and blend into the skin. Continue to apply until you achieve your desired coverage.
Another tip for using this foundation is to shake it before using so that the color goes on evenly.
Size and price:
Beautycounter's foundation costs $52 USD for 30 mL or 1 oz.
How to save money on the foundation:
Get 20% off!
If you have never shopped with Beautycounter before, they have been kind enough to give me a 20% off code for new customers. Simply shop through this link and use the code CLEANFORALL20 at checkout. This code will work for 20% off your entire purchase so if you are interested in any other items simply add them to your cart.
Get the foundation as part of the flawless in five makeup set
Flawless in Five is Beautycounter’s makeup set and it’s a great option if you’re looking to get a simple, complete makeup set. The set comes with Skin Twin foundation or Dew Skin tinted moisturizer, blush, concealer, brow gel or pencil, mascara, and lip gloss. You get to choose all your shades, and you save 25% when you buy the products as the set instead of buying each product individually.
Sign up for the Band of Beauty membership
The Band of Beauty membership is our VIP membership, kind of like Sephora Rewards or Nordstrom Rewards. It gets you 10% back on every purchase in the form of a product credit, free shipping and a free gift when you enrol. There is no auto ship or requirements for you to purchase regularly. It truly is the best way to save the most money. If you are curious to learn more, you can check here, or email me at email@example.com and I can answer your questions!
Frequently asked questions:
Beautycounter has a really great shade finder that you can use! Just click here and it will guide you through. But if you have more questions or need any help just let me know! I would love to help. I personally use the shade Medium 310 for reference.
This will really depend on how often you use it, and how much you do use when you apply. I got my first bottle in the summer (2020) and use one pump 3-4 days per week and 4 months later I have only used about a third of the bottle so I suspect it will last me about a year.
That's no problem! Beautycounter has an amazing 60 day money back guarantee so if you get the wrong colour you have nothing to worry about! If you shop with me as your consultant just reach out to me and I will help you with the return process.
I hope you found this helpful but if you have any questions please let me know! If you'd like to shop the foundation, just click this link. And if you are new to Beautycounter, please reach out before you order. I always do something special for my first-time customers! Just email me at firstname.lastname@example.org and I would be happy to help!
Other health information you will be interested in:
- Beautycounter's Vitamin C Serum: My review and before and after photos
- The Beautycounter products that helped me heal my acne
- The Beautycounter Overnight Resurfacing Peel: my review and results
- Deodorant Health Risks
Dr. Erin Carter, MD, FRCPC, is a physician with board certifications in internal medicine and rheumatology. She is passionate about environmental health and low toxicity living and has been doing research and publishing information in this area for years. She is also a self-trained chef and has been creating and publishing recipes since 2015. Her recipes have been featured on many different websites and online publications.